Cost Effective Medium
Your message will reach thousands of consumers daily. Only one advertisement is displayed per vehicle, which is a huge advantage, compared to other media channels, since customer will not be sharing advertising space with other brands. Compared to static billboards, Advertising Bikes are up to 5 times cheaper medium because:
- Closer to the point of sale/triggers impulse buyers
- Huge impact and brand exposure in most crowded location
- Free leaflet distribution or product sampling comes in the package
Used for
- Creating Brand Awareness
- Stand Alone or Supporting Other Media
- Product Sampling
- Product Launches
- Site or Store openings
- Exhibitions
- Concerts / Festivals
Truly Moving Advertising Concept at an Advantage
Outdoor advertising is a glance medium. At best, it only draws 2-3 seconds of a reader's time. Messages must be brief to fit in that 2-3 second time frame. Ninety-five percent of the time, the audience is in motion.
The nature of the way customers have to buy outdoor advertising space (usually is one week or a certain amount of billboard commitment) is not conducive to a very short, week-long campaign.
When buying outdoor advertising, location is everything. High traffic areas are ideal. A billboard in an undesirable area will do you little good.
